The television sector in Turkey is not doing well at all

On Election Day, we’re all stuck in front of our televisions. Some of the channels were prepped, some were not prepared at all. But ultimately there was the election, which was the key item on the agenda in many mainstream channels. Fox probably as always thought to be the winner out of the rating war, since Fatih Portakal and Ismail Küçükkaya thought to be the most trusted content. Audience doesn’t surprised. Especially in the AB socio economical class also continues to be the first among the news programs. But my impression is that if they trust Fatih and Ismail again, born in the next election, they may face a surprise.
Of course, I prefer to look at television broadcasts in terms of screen design and technique rather than content. The election night broadcast is very special. There is both visual material and a continuous flow of data. From this perspective it is very similar to Formula1. F1 combined these two broadcasts very nicely on its own OTT channels and made a special software. I waited for a channel that did that on Election Night. But unfortunately I couldn’t see it. The only innovation on the technology side was Haberturk. Years ago, they tried to bring the virtual studio back into our lives. However, in order to get the audience’s attention in the virtual studio, it is necessary to constantly change the camera angles, thus creating a sense of reality about objects that are virtual. But I think it was the first time the director had used it. They hardly ever used this feature.
The best-designed screen on election night belonged to NTV, The Star TV co-broadcast. The second place was  KanalD. ATV and only after that was FOX tv. My least favorite design was Show TV, a joint broadcast of Haberturk. I can’t say I’ve come across a screen under which to talk about design.
Judging from the election period and Apple’s WWDC, I’d like to look back a bit this week at the old world of television and analyze what’s going on. Our ranking goes from hardware-owning institutions to the convention.
From a hardware perspective, the most successful hardware Apple TV is not only technical, but also in terms of usage and design. It works fast, it doesn’t heat up, and you can use it for everything you send as a television and with projection. Even over Wifi, it transfers images at high speeds. No mosaics, no images. I think the hardware on the panel is not much preferred because of the smart TVs now. Even if they are, the software on them is not used very much. Among my recent tests, the television that impressed me the most was Sony. It opens fast and the image quality is very high.
There are two IPTV platforms in Turkey. Chronologically the first is Tivibu. But not only did it stop its development for a while, it started to go backwards. Airties equipment is inadequate. IPTV platforms are also the source of internet service, but how can not prevent freezing and mosaicization. You can’t watch a program, especially on catchup TV. You finally hate it and go back to broadcasting. As movies on the Pay TV side were not renewed, Turk Telekom could not turn this area into a business model. Interactive channels count in place. The remote, which has been in use for a long time, looks like it’s from the last century. Content production, such as the repetition of periods when Digiturk suffered a serious loss of subscribers. (churn)
The second IPTV platform is TV+. He’s having a serious branding problem. Turkcell Superonline TV+ is known on the street, but what brand he goes through is the impression that it would be right to do serious research. A finished broadcast viewing feature was on TV+prior to Tivibu. They’re better at that. And it makes a lot of sense to watch it on more than one device. He tried to solve a similar experiment at Vodafone with software without ever using hardware. However, they could not get rid of the disadvantages of being completely on the software side.
Netflix now appears to be the industry’s leader in Turkey. The quality of the broadcast is admirable, as it never leaves its subscriber empty about the content. If I was at Turk Telekom, I would transfer Netflix’s technical team to at least learn the job.
Of our two players in OTT’s world, Puhu TV doesn’t appear to be nearly in the sector anymore. I seriously wonder how they turned the serial Fi‘s success into a brand death. Blu tv, however, could not hold even in Turkey. Someone has to say that the AB socio economic  group is watching these innovative televisions and that this group is not going to be watching 01.(A serial about the Adana’a ghettos)
I’ve also studied conventional channels from the point of view of internet sites, choosing a few from the mainstream. It’s like the Show TV’s and Star TV’s site just got out of hand. The part that bothers me the most is that they get Google ads on the site. These sites are prestige sites. One wonders why they stoop to the 3-5 cents that will come from Google ads. ATV returned shortly before that fault. By the way in ATV’s website footer Windows Mobile Application Link. I found all conventional television sites to be very unsuccessful. The lack of video in the design of so many sites whose content is video is remarkable. No creativity is also obviously lacking but managers at least / ‘ I’d better go in and look at a design or two. Looking at these sites does not require creativity, nor does it require technical knowledge to look at new sites designed.

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